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The Fine [Developing] Art of Virtual Selling

The Fine [Developing] Art of Virtual Selling

What does Virtual Selling mean anyway? I tried to sell something, and it didn’t work? Does it mean I sold something, but for no money with no actual product? Was I playing a new video game that tries to inspire real salespeople to get off their butts and DO something? Or none of the above?

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What Does Hybrid Really Mean Anyway?

What Does Hybrid Really Mean Anyway?

This word, hybrid, requires an extensive and serious treatment. A proper understanding of its various meanings being thrown around the business community and, in particular, the marketing world, is crucial to charting an effective plan.

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